GENERAL IDEA 1969-1994

EDITIONS & PUBLICATIONS 1967-1995

  • 1967
  • 1968
  • 1969
  • 1970
  • 1971
  • 1972
  • 1973
  • 1974
  • 1975
  • 1976
  • 1977
  • 1978
  • 1979
  • 1980
  • 1981
  • 1982
  • 1983
  • 1984
  • 1985
  • 1986
  • 1987
  • 1988
  • 1989
  • 1990
  • 1991
  • 1992
  • 1993
  • 1994
  • 1995
  • 7101


    The 1970 Miss General Idea Pageant

    1971
    Offset pamphlet, 12 pp. plus embossed cover, black-and-white reproductions: 115 x 115 mm
    Edition of approximately 50, some signed, unnumbered
    Self-published
    Produced retroactively for

    The 1971 Miss General Idea Pageant Entry Kit

    , as a fake programme for

    The 1970 Miss General Idea Pageant

    , a performance staged during the Festival of Underground Theatre at St. Lawrence Centre for the Arts, Toronto, 19 August - 6 September 1970. The embossed cover was printed by AA Bronson on the hand press at Coach House Press, Toronto.
    See 7105.

    7102


    The 1971 Miss General Idea Pageant

    1971
    Offset on white paper and offset on salmon paper: 775 x 650 mm and 1016 x 660 mm
    Edition of approximately 250 on white paper, some signed, unnumbered; edition of 10 on salmon paper, signed (rubber-stamped) and numbered
    Self-published
    Poster for

    The 1971 Miss General Idea Pageant

    held at Art Gallery of Ontario, Toronto, 1 October 1971 with documentation of the entries exhibited in advance at A Space, Toronto, 24-30 September. The image on the poster is a found image provided by Glenn Lewis, Vancouver, rubber-stamped with his pseudonym "Flakey."
    See 7101, 7103-7106, 7109.

    7103


    The 1971 Miss General Idea Pageant (Artscanada)

    1971
    3 pp., photostat on paper: each 253 x 189 mm
    Prototype for an edition never completed
    Designed as a fake article for the December 1971 issue of Artscanada magazine, reviewing

    The 1971 Miss General Idea Pageant

    held at Art Gallery of Ontario, Toronto. It is in the layout style of Artscanada itself, but with all three pages numbered "84." The project was vetoed at the last moment and never published.
    See 7101, 7102, 7104-7106, 7109.

    7104


    The 1971 Miss General Idea Pageant Ballot

    1971
    Offset on paper: 70 x 144 mm
    Edition size unknown, unsigned and unnumbered
    Self-published
    Ballot for "Miss Generality 1971" (the "peoples' choice"), to be completed by the audience at

    The 1971 Miss General Idea Pageant

    , Art Gallery of Ontario, Toronto, 1 October 1971.
    See 7101-7103, 7105, 7106, 7109.

    7105


    The 1971 Miss General Idea Pageant Entry Kit

    1971
    Screenprinted cardboard box containing assorted items: 300 x 400 x 100 mm (approximate)
    Edition of approximately 16, unsigned and unnumbered
    Self-published
    a. Screenprinted cardboard box with text "The 1971 Miss General Idea Pageant": 300 x 400 x 100 mm (approximate), all lost but each originally containing items listed below:
    b.

    The Miss General Idea Gown

    , found brown taffeta dress with blue embroidery: 305 x 230 mm (folded); 1175 x 550 mm (unfolded), affixed with 2-colour letterpress thermographic tag: 133 x 104 mm
    c1. Screenprinted card folder with pink letterpress title "The 1971 Miss General Idea Pageant": 305 x 230 mm, containing the following items:
    c2. Letter of invitation (signed "Granada Gazelle" Miss General Idea 1969), typescript, pink letterpress on paper: 255 x 203 mm
    c3. Gelatin silver print ("Reworked newspaper article featuring The Miss General Idea Gown"): 255 x 202 mm
    c4. Gelatin silver print (Artist's Conception: Miss General Idea 1971): 227 x 156 mm
    c5. Gelatin silver print with autograph ("Miss Honey" Miss General Idea 1970): 255 x 202 mm
    c6.

    The 1970 Miss General Idea Pageant

    , offset
    pamphlet, 12 pp. plus embossed cover, black-and-white reproductions, edition of approximately 50, some signed, unnumbered; self-published: 115 x 115 mm
    c7. "Entry form with rules and application form," offset, screenprint, perforation on paper: 196 x 420 mm
    c8. "Acceptance card," pink letterpress on folded card and pre-addressed return envelope: 85 x 115 mm
    c9.

    General Idea Business Card

    , pink letterpress on card: 60 x 93 mm
    The box with its contents was sent by registered mail to thirteen artists, with a request for a photographic response of the contestants of the artists' choice each wearing

    The Miss General Idea Gown

    . The responses became the basis for

    The 1971 Miss General Idea Pageant

    performed at Art Gallery of Ontario, Toronto, 1 October 1971, with the entries exhibited in advance at A Space, Toronto, 24-30 September. The letterpress elements were printed by AA Bronson at Coach House Press, Toronto.
    See 7004, 7101-7104, 7106-7109, 7111, 7112.

    7106


    The 1971 Miss General Idea Pageant Programme

    1971
    Offset pamphlet, 16 pp. plus cover, black-and-white and colour reproductions: 255 x 165 mm
    Edition of approximately 500, some signed, unnumbered
    Self-published
    Published for the performance

    The 1971 Miss General Idea Pageant

    at Art Gallery of Ontario, Toronto, 1 October 1971, and given away free to the audience. Design is based on a programme from the Folies-BergĆre, Paris (ca. 1931-32), with new photographs inserted but much text and some advertising left intact. Printed at Coach House Press, Toronto.
    See 7101-7105, 7109.

    7107


    Artist's Conception: Miss General Idea 1971

    1971
    Screenprint on paper: 1015 x 660 mm
    Edition of 7 on white paper, signed and numbered;
    edition of 9 on salmon paper, signed and numbered;
    edition of 8 on buff paper, signed and numbered;
    edition of 6 on grey paper, signed and numbered
    Self-published
    Reproduces the found image first used in

    Untitled (ďArtist's Conception')

    .
    See 7004, 7105, 7108, 9202.

    7108


    Artist's Conception: Miss General Idea 1971

    1971
    Screenprint on brown or black latex rubber: 980 x 770 mm and 920 x 773 mm
    Edition of approximately 5 on brown latex rubber;
    edition of approximately 5 on black latex rubber, both unsigned and unnumbered
    Self-published
    Reproduces the found image first used in

    Untitled (ďArtist's Conception')

    . Some have been destroyed.
    See 7004, 7105, 7107, 9202.

    7109


    "Beauty without Cruelty"

    1971
    Offset on paper: 61 x 117 mm
    Edition size unknown, unsigned and unnumbered
    Self-published
    Entrance ticket to

    The 1971 Miss General Idea Pageant

    , Art Gallery of Ontario, Toronto, 1 October 1971.
    See 7101-7106.

    7110


    CIGARETTE BURN executed by Andy Warhol on Granada Gazelle for General Idea, New York, 1971

    1971
    Offset on card, recto and verso: 90 x 140 mm
    Edition of approximately 500, some signed, unnumbered
    Published by University of British Columbia Fine Arts Gallery, Vancouver and National Gallery of Canada, Ottawa
    One of 4 post cards by General Idea included in

    The Image Bank Postcard Show

    , a boxed set of 79 artists' post cards, mostly representative of the mail art and Fluxus scene of the time, edited by Image Bank's Michael Morris and Vincent Trasov.
    See 7114, 7115, 7121.

    7111


    General Idea Business Card

    1971
    Pink letterpress on ivory card: 60 x 93 mm
    Edition of approximately 30, unsigned and unnumbered
    Self-published
    Printed by AA Bronson on the hand press at Coach House Press, Toronto, and some included in

    The 1971 Miss General Idea Pageant Entry Kit

    .
    See 7105, 7112.

    7112


    General Idea Business Card

    1971
    Letterpress on plastic-coated yellow card: 66 x 106 mm
    Edition of approximately 30, unsigned and unnumbered
    Self-published
    Printed by AA Bronson on the hand press at Coach House Press, Toronto. Used during the preparations for

    The 1971 Miss General Idea Pageant

    , Art Gallery of Ontario, Toronto, 1 October 1971.
    See 7101-7106, 7109, 7111.

    7113


    Light On

    1971
    Letterpress thermograph on paper: 150 x 140 mm
    Edition of approximately 10, some signed, unnumbered
    Self-published
    Printed by AA Bronson on the hand press at Coach House Press, Toronto, in preparation for the exhibition of the same name held at Carmen Lamanna Gallery, Toronto, 27 May - 15 June 1972.
    See 7114, 7115, 7215.

    7114


    Light On (Double Mirror)

    1971
    Offset on card, recto and verso: 90 x 140 mm
    Edition of approximately 500, some signed, unnumbered
    Published by University of British Columbia Fine Arts Gallery, Vancouver and National Gallery of Canada, Ottawa
    One of 4 post cards by General Idea included in

    The Image Bank Postcard Show

    , a boxed set of 79 artists' post cards, mostly representative of the mail art and Fluxus scene of the time, edited by Image Bank's Michael Morris and Vincent Trasov.
    See 7110, 7115, 7121, 7215.

    7115


    Light On (Drive-in Theatre)

    1971
    Offset on card, recto and verso: 90 x 140 mm
    Edition of approximately 500, some signed, unnumbered
    Published by University of British Columbia Fine Arts Gallery, Vancouver and National Gallery of Canada, Ottawa
    One of 4 post cards by General Idea included in

    The Image Bank Postcard Show

    , a boxed set of 79 artists' post cards, mostly representative of the mail art and Fluxus scene of the time, edited by Image Bank's Michael Morris and Vincent Trasov.
    See 7110, 7114, 7121, 7215.

    7116


    Looking Ahead

    1971
    Letterpress on pink card: 72 x 54 mm
    Edition of approximately 50, some signed, unnumbered
    Self-published
    Printed by AA Bronson on the hand press at Coach House Press, Toronto.

    7117


    Manipulating the Self

    1971
    Offset pamphlet, 20 pp. plus cover, black-and-white reproductions: 215 x 138 mm
    Edition of 500, some signed, unnumbered
    A General Idea Production, published by Coach House Press, Toronto
    Reproduces the mail art invitation and a selection of the photographic responses received.
    See 7002, 7208, 7305.

    7118


    Shoe Journal

    1971 Offset publication, 64 pp., black-and-white reproductions: 150 x 115 mm
    Edition size unknown (only 120 remain of approximately 200), unsigned and unnumbered
    A General Idea Production, published by Coach House Press, Toronto
    Reproduces illustrations and text by George Saia a.k.a. Jorge Zontal. Published as issue #5 of

    Snore Comix

    , a series of small artists' books edited by AA Bronson for Coach House Press. The book was never bound and its cover never printed. Bound edition forthcoming.

    7119


    Ssssssh!

    1971
    Letterpress on pink card: 177 x 59 mm
    Edition of approximately 50, some signed, unnumbered
    Self-published
    Printed by AA Bronson on the hand press at Coach House Press, Toronto, from a found printer's plate.

    7120


    The Time Has Come

    1971
    Letterpress on buff paper: 327 x 103 mm
    Edition of approximately 50, unsigned and unnumbered
    Self-published
    Printed by AA Bronson on the hand press at Coach House Press, Toronto, from a found printer's plate with added text.

    7121


    Untitled Drawing (Bondage)

    1971
    Offset on card, recto and verso: 90 x 140 mm
    Edition of approximately 500, some signed, unnumbered
    Published by University of British Columbia Fine Arts Gallery, Vancouver and National Gallery of Canada, Ottawa
    One of 4 post cards by General Idea included in

    The Image Bank Postcard Show

    , a boxed set of 79 artists' post cards, mostly representative of the mail art and Fluxus scene of the time, edited by Image Bank's Michael Morris and Vincent Trasov.
    See 7110, 7114, 7115.